The 2018 Fall Cannabis Culture Poll explores attitudes and views on cannabis to better understand the lifestyle of modern cannabis consumers and the future of the industry.

Beyond capturing views on cannabis consumption and the general habits and behaviors of cannabis consumers and non-consumers, the responses shed light on the growing green economy, the current maturation challenges of the industry, and future challenges the industry will likely face as it continues to evolve. The findings tell the story of an industry flush with opportunity and growing support from the general public but that will face major challenges without proactively engaging in large-scale public education campaigns.

The poll was commissioned by Civilized, a premium cannabis media and lifestyle brand, and conducted by PSB, a full-service research insights agency. Interviews were conducted online among 1,200 US adults age 21+ (including an oversample of 200 Cannabis consumers), and 800 Canadian adults age 19+ (including an oversample of 200 Cannabis consumers), between September 26 and October 4, 2018.

To learn more about the findings, or to discuss the state of the industry, please contact cannabispoll@bcw-global.com.

About The Poll

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Infographic

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Press Release

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